Marketing Minor
The minor in Marketing consists of six (6) required courses. All courses required for the minor must be completed with a grade point average of 2.000 or above.
| Code | Title | Units |
|---|---|---|
| Required Courses | ||
| BBU 3010 | Data-Driven Decision Making | 3 |
| BMK 2032 | Principles of Marketing | 3 |
| BMK 3033 | Consumer and Organizational Buying Behavior | 3 |
| BMK 3036 | Integrated Marketing and Sales Communications | 3 |
| BMK 3050 | Digital Marketing Essentials | 3 |
| BMK 4050 | Digital Marketing Content | 3 |
| Total Units | 18 | |